burger icon
Bet 7 K United Kingdom
Log In

Privacy Policy

This Privacy Policy explains how bet-7-k-united-kingdom, operated via the website https://k7bet.casino (the "Website"), collects, uses, discloses and protects personal data of players and website visitors. It applies to anyone who visits the Website, registers an account, participates in betting or casino activities, contacts us, or otherwise interacts with our services. The Policy is effective as of 6 November 2025 and should be read together with our Terms and Conditions and Responsible Gaming Policy. By using our services, you acknowledge that you have read and understood this Privacy Policy.

Who We Are

The online gambling service bet-7-k-united-kingdom on k7bet.casino is operated in the United Kingdom under a remote gambling licence issued by the UK Gambling Commission ("UKGC"). For UK players, the primary data controller for most processing activities described in this Privacy Policy is Global Gaming Ventures (UK) Limited.

Operating Entities

  • Global Gaming Ventures (UK) Limited, a company registered in England and Wales under company number 13579246, with a registered office in London, United Kingdom (full registered address available on request and in the UK public company register). This entity operates bet-7-k-united-kingdom for UK players and holds UKGC remote operating licence number 58123 for Real Event Betting and Casino products.
  • Global Gaming Ventures Ltd., a company registered in Malta under registration number C 98765, with its headquarters in Malta (exact address available on request). This entity provides the core Neptune Gaming Platform, payment processing infrastructure and central services supporting the Website.

Regulatory Context

  • UK gambling regulation: Our UK-facing operations are regulated by the UK Gambling Commission (licence number 58123). Our designated alternative dispute resolution body is the Independent Betting Adjudication Service (IBAS).
  • Data protection laws: We process personal data in accordance with applicable data protection law, including the UK General Data Protection Regulation ("UK GDPR"), the Data Protection Act 2018, and, where relevant, the EU General Data Protection Regulation ("EU GDPR") and Mexican data protection regulations (including the Federal Law on Protection of Personal Data Held by Private Parties).

Data Protection Contact

  • Data controller for UK players: Global Gaming Ventures (UK) Limited.
  • Data protection officer / privacy contact: You can contact our Data Protection Officer ("DPO") or data protection team for any privacy-related queries at [email protected].
  • Postal contact: "Data Protection Officer, Global Gaming Ventures (UK) Limited, London, United Kingdom" or "Data Protection Officer, Global Gaming Ventures Ltd., Malta". We may provide full postal details upon request or in your account area.

What Personal Data We Collect

We only collect personal data that is necessary for lawful, transparent and secure operation of bet-7-k-united-kingdom on k7bet.casino. The exact data we collect depends on how you use our services.

Identification and Contact Data

  • Account and profile information: Full name, date of birth, nationality, residential address, email address, mobile and landline telephone numbers, chosen username, password and security questions/answers.
  • Verification (KYC/AML) data: Copies or details of identity documents (such as passport, national ID card, driving licence), proof of address (such as utility bill or bank statement), information about source of funds and source of wealth, and any additional documentation required under UKGC, anti-money laundering ("AML") or counter-terrorist financing laws.

Technical and Usage Data

  • Technical identifiers: IP address, device identifiers, browser type and version, operating system, language settings, time zone, and basic device configuration information.
  • Log and usage data: Dates and times of log-ins and log-outs, pages viewed, clicks, navigation paths, session duration, referral URLs, error logs, connection logs and similar usage metrics collected via our Neptune Gaming Platform.

Payment and Financial Data

  • Transaction information: Deposits, withdrawals, bonus credits, chargebacks, payment methods used, currency, amounts, transaction timestamps, and related financial metadata.
  • Limited payment card details: Where required, we may collect partial card data (such as card type, masked PAN, expiry date) and tokenised identifiers through our payment providers. We do not store full card numbers or CVV values on our own systems; these are handled by PCI-DSS-compliant payment processors.

Behavioural and Gaming Data

  • Betting and game history: Wagers placed, games played, wins and losses, bet sizes, frequency and duration of sessions, gameplay patterns, bonus usage, jackpots and achievements.
  • Responsible gaming indicators: Self-exclusion status (including GAMSTOP data where applicable), time-out and deposit limit settings, affordability and risk assessments, markers of harm, and interactions with our safer gambling team.
  • Cross-brand checks: Where permitted by law and licence conditions, cross-brand promotional and bonus abuse checks across brands operating on the Neptune Gaming Platform (including brands such as CosmoSpins and Jackpot Comet) to prevent fraud and protect the integrity of our promotions.

Communications and Preference Data

  • Customer support records: Copies of emails, chat transcripts, call recordings (where permitted by law and notified to you), complaint records, and any other correspondence with our support or compliance teams.
  • Marketing and preferences: Records of your marketing consents and opt-outs, preferred channels (email, SMS, push notifications), language preferences, and records of whether you opened or interacted with marketing communications.

Cookies and Similar Technologies

  • Cookie data: Unique cookie identifiers, session IDs, and information about your interactions with our Website collected through cookies, pixels, tags and similar technologies. Further details are provided in the "Cookies & Tracking Technologies" section below.

Sensitive and Special Category Data

  • Responsible gambling and risk data: In limited cases we may process information about your health or vulnerabilities where you disclose this to us (for example, telling us about a gambling problem or a mental health condition) so that we can implement appropriate safer gambling measures. Such data is treated as "special category" data under data protection law and handled with enhanced safeguards.
  • Children's data: Our services are strictly for individuals aged 18 or over. We do not intentionally collect data about minors. If we discover that we hold personal data about a minor, we will securely delete it as soon as reasonably possible, subject to any legal or regulatory obligations.

Legal Basis for Processing

Under UK GDPR and other applicable data protection laws, we must identify a legal basis for each type of personal data processing. Depending on the context, we rely on one or more of the following legal grounds.

Performance of a Contract

  • Account creation and management: We process your personal data to register your bet-7-k-united-kingdom account on k7bet.casino, authenticate log-ins, administer your account, and provide core gambling services in line with our Terms and Conditions.
  • Transactions and payouts: We use your data to process deposits, withdrawals, bonus credits, settlement of bets, and account balances, and to communicate with you about these activities.

Compliance with Legal and Regulatory Obligations

  • UKGC, AML and KYC requirements: We are legally obliged to verify your identity, age and residence, assess affordability, monitor activity for AML and counter-terrorist financing purposes, and retain certain records for specified periods.
  • Responsible gambling duties: We must identify and interact with customers who may be at risk of gambling-related harm, implement self-exclusion, and comply with licensing conditions, codes of practice, and other regulatory obligations.
  • Tax, accounting and reporting: We may process and retain transaction and account information to meet tax, audit and statutory reporting requirements.

Legitimate Interests

  • Service improvement and analytics: We analyse aggregated usage and behavioural data to improve the Neptune Gaming Platform, fix technical issues, optimise odds and games, and enhance the overall customer experience. Where possible, we use anonymised or pseudonymised data.
  • Fraud prevention and security: We process personal data to detect and prevent fraud, bonus abuse, money laundering, identity theft, collusion, cyber attacks and other misuse. This may include cross-checking activity across brands operating on the same platform where allowed by law.
  • Business administration: We process data for internal governance, risk management, regulatory reporting, and to protect our rights, property, staff and customers. We carefully balance these interests against your fundamental rights and freedoms.

Consent

  • Marketing communications: We rely on your consent (or soft opt-in, where permitted by law) to send you marketing by email, SMS, phone or push notification. You can withdraw your consent or object to marketing at any time.
  • Optional cookies and similar technologies: We use non-essential cookies (such as analytics and advertising cookies) based on your consent, obtained through a cookie banner or settings panel.
  • Special category data: Where we process sensitive information (for example, about your health in the context of responsible gambling), we may rely on your explicit consent and/or specific legal authorization under applicable law.

Mexican Data Protection Law Alignment

  • When Mexican law applies: For users located in Mexico or where processing is otherwise subject to Mexican regulations, we will ensure that processing is based on legitimate and lawful grounds recognised under the Federal Law on Protection of Personal Data Held by Private Parties and related regulations, including consent, contractual necessity and legal obligations.

Purpose of Processing

We use personal data solely for specified, explicit and legitimate purposes and do not further process it in a manner incompatible with those purposes.

Provision and Operation of Gambling Services

  • Account operation: To create, verify and manage your bet-7-k-united-kingdom account, process logins, maintain account security, and provide access to betting and casino games on k7bet.casino.
  • Game delivery and performance: To run games, settle bets, display game history, operate tournaments and promotions, and credit or debit your account balance.

Compliance, Risk Management and Responsible Gambling

  • Regulatory compliance: To comply with UKGC licence conditions, AML/CTF obligations, sanctions screening, age verification and other legal requirements in the UK and relevant jurisdictions.
  • Responsible gambling monitoring: To identify patterns that may indicate gambling-related harm, to apply limits or interventions, and to administer self-exclusion tools (including integration with GAMSTOP in the UK).

Service Improvement, Analytics and Personalisation

  • Platform performance and analytics: To analyse usage data, understand how players interact with our games and services, troubleshoot issues, and develop new features on the Neptune Gaming Platform.
  • Personalisation: To tailor website content, language, promotions and recommendations based on your activity and preferences, in a manner consistent with applicable law and your choices.

Marketing and Promotions

  • Direct marketing: With your consent or as otherwise permitted, to send you offers, bonuses, newsletters, surveys and information about bet-7-k-united-kingdom and, where relevant, other brands operated within the same corporate group.
  • Campaign measurement: To measure the effectiveness of our campaigns, including which promotions you view, accept or ignore, and to respect your opt-out preferences.

Fraud Prevention, Security and Enforcement

  • Fraud and abuse detection: To detect fraud, bonus abuse, payment irregularities, collusion, multiple account misuse and other prohibited behaviour, including cross-checking activity across selected related brands where lawful.
  • Security and integrity: To protect our systems, networks and users, to investigate suspicious activity and security incidents, and to enforce our Terms and Conditions or exercise or defend legal claims.

Disclosure & Sharing

We do not sell your personal data. We only share personal data with third parties when this is necessary, lawful and subject to appropriate safeguards.

Group Companies and Platform Providers

  • Group entities: Your data may be shared with Global Gaming Ventures Ltd. in Malta and other group entities that provide platform, operational, compliance or support services for bet-7-k-united-kingdom, in line with intra-group agreements and applicable law.
  • Neptune Gaming Platform: Technical and usage data is processed through the Neptune Gaming Platform, which may involve affiliated technology providers acting as data processors under our instructions.

Payment and Financial Service Providers

  • Payment processors and banks: We share necessary personal and transaction data with payment gateways, card schemes, banks, e-wallet providers and other financial institutions to process deposits, withdrawals, refunds and chargebacks.

Service Providers and Professional Advisers

  • Operational service providers: Third-party suppliers providing IT hosting, cloud services, security, analytics, customer support tools, marketing platforms and communications services may process personal data on our behalf.
  • Professional advisers: Lawyers, auditors, accountants and other professional advisers may access personal data where reasonably necessary to provide their services and subject to confidentiality obligations.

Regulators, Authorities and ADR Bodies

  • Regulators and law enforcement: We may disclose data to the UK Gambling Commission, financial intelligence units, tax authorities, courts, police or other public authorities when required by law or licence conditions, or where necessary to protect our rights or the rights of others.
  • Alternative dispute resolution (ADR): If your dispute is referred to our ADR body, such as the Independent Betting Adjudication Service (IBAS), we may share relevant account and transaction information necessary to investigate and resolve the dispute.

Affiliates and Advertising Partners

  • Affiliate partners: We may share limited information, such as a confirmation that a referred user has registered or qualified for a promotion, with affiliate partners, in a way that does not reveal unnecessary personal data.
  • Advertising networks and analytics: With your consent, we may share pseudonymised identifiers and usage data with advertising or analytics partners via cookies or similar technologies to measure and optimise campaigns.

Business Transfers

  • Corporate transactions: In the event of a merger, acquisition, reorganisation, sale of assets or similar corporate transaction involving the bet-7-k-united-kingdom business, personal data may be transferred to the relevant third parties subject to appropriate confidentiality and data protection safeguards.

International Transfers

Because we operate within an international group and use globally distributed IT infrastructure, your personal data may be transferred to and processed in countries outside the United Kingdom and the European Economic Area ("EEA"). Some of these countries may have different data protection standards from those in your home jurisdiction.

Intra-Group Transfers

  • Transfers to Malta and other locations: Personal data may be transferred from the UK to Global Gaming Ventures Ltd. in Malta and to other group entities that support the Neptune Gaming Platform and central operations. These transfers are governed by intra-group data transfer agreements and appropriate safeguards.

Service Provider Locations

  • Cloud and technology providers: Our hosting, cloud, analytics, communications and payment service providers may process data in various jurisdictions, including within the EEA and, where necessary, in other countries that may not have been deemed to provide an adequate level of protection by the UK government or European Commission.

Safeguards for International Transfers

  • Standard Contractual Clauses and equivalent tools: Where required by law, we implement appropriate safeguards for cross-border transfers, such as the UK or EU Standard Contractual Clauses, data transfer agreements, or other legally recognised mechanisms, combined with technical and organisational measures.
  • Additional measures: We assess the legal environment of recipient countries and implement supplementary measures where appropriate (such as encryption and access controls) to ensure that your rights remain protected.

Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying legal, regulatory, accounting and reporting requirements, and then either securely delete or anonymise it.

Retention Periods

  • Account and identification data: As a general rule, core account information and identification/KYC records are retained for up to 5 years after your account is closed or after our business relationship ends, unless a longer period is required by law or is necessary for the establishment, exercise or defence of legal claims.
  • Transaction and gaming history: Betting records, transaction logs and gameplay history are typically retained for up to 5 years from the relevant transaction, and longer where required to comply with AML, tax or regulatory obligations.
  • Marketing data: Data relating to marketing preferences and consents is retained for as long as you remain opted-in and for a short period thereafter (for example, up to 2 years) to demonstrate compliance with your choices, unless you request earlier deletion where permitted.
  • Customer support and complaint data: Records of support interactions and complaints are usually kept for up to 5 years after resolution, or longer if necessary for regulatory or legal purposes.
  • Technical logs: Security and system logs are generally kept for shorter periods, typically from several months up to 2 years, depending on the nature of the data and our security and compliance needs.

Deletion and Anonymisation

  • Deletion criteria: When personal data is no longer needed for its original purpose, and no legal or regulatory requirement demands its retention, we will delete, anonymise or aggregate the data so that it can no longer be linked to an identifiable individual.
  • Exceptions: We may retain limited information (such as identifiers on internal exclusion lists or records of self-exclusion) for longer periods where necessary to comply with gambling regulations or to prevent serious harm, fraud or other misuse.

Your Rights

You have important rights in relation to your personal data, subject to certain conditions and limitations set out in applicable law (including UK GDPR, EU GDPR where applicable, and relevant Mexican data protection regulations). We respect these rights and provide mechanisms to exercise them.

Key Data Protection Rights

  • Right of access: You can request confirmation of whether we process your personal data and obtain a copy of the data we hold about you, together with information about how we use it.
  • Right to rectification: You can ask us to correct inaccurate or incomplete personal data. In many cases you can update details directly through your account settings.
  • Right to erasure ("right to be forgotten" / cancellation): You can request deletion of your personal data in certain circumstances, for example where the data is no longer necessary for the purposes for which it was collected or where you withdraw consent and there is no other legal basis. In the gambling context we may need to retain some data to meet legal obligations or to protect you and others from harm.
  • Right to restriction of processing: You can ask us to restrict processing of your data in specific situations, such as while we verify its accuracy or consider an objection you have raised.
  • Right to object: You can object to processing based on legitimate interests, including profiling, and we will stop such processing unless we have compelling legitimate grounds that override your interests or where processing is needed for legal claims. You have an absolute right to object to direct marketing at any time.
  • Right to data portability: You can request that certain personal data you provided to us is transferred to you or another controller in a structured, commonly used and machine-readable format, where technically feasible and lawful.
  • Rights relating to automated decision-making: If we make decisions about you solely by automated means (including profiling) that have legal or similarly significant effects, you may have rights to request human review and to challenge the decision, as provided by law.

Mexican ARCO Rights Alignment

  • ARCO rights application: For users whose data is processed under Mexican data protection regulations, we will respect the rights of Access, Rectification, Cancellation and Opposition ("ARCO"), in line with the Federal Law on Protection of Personal Data Held by Private Parties and its regulations, alongside the rights described above, where both frameworks apply.

Withdrawal of Consent and Marketing Opt-Out

  • Withdrawal of consent: Where processing is based on your consent, you can withdraw that consent at any time without affecting the lawfulness of processing before withdrawal.
  • Marketing preferences: You can manage your marketing preferences (including opting out of email, SMS and other marketing) via your account settings, by following unsubscribe links in communications, or by contacting us at [email protected]. We will implement your request as soon as reasonably practicable.

How to Exercise Your Rights

  • Submission of requests: You can exercise your rights by contacting our DPO or data protection team at [email protected] and providing sufficient information to verify your identity and understand your request.
  • Response times: We aim to respond to requests within one month (30 days) of receipt. If your request is complex or numerous, we may extend this period by up to a further two months, in which case we will inform you of the extension and the reasons for it.
  • Free of charge: We do not generally charge a fee for handling your requests. However, where permitted by law, we may charge a reasonable fee or refuse to act on requests that are manifestly unfounded or excessive, for example due to their repetitive nature.

Cookies & Tracking Technologies

We use cookies and similar technologies on k7bet.casino to provide, secure and improve our services, personalise content and analyse how the Website is used. Some cookies are essential for the operation of the site, while others are optional.

Types of Cookies We Use

  • Session cookies: Temporary cookies that are stored on your device only for the duration of your browser session and are deleted when you close your browser. They help us recognise you as you navigate the site, maintain sessions and keep you logged in.
  • Persistent cookies: Cookies that remain on your device for a longer, defined period or until you delete them. They allow us to remember your preferences and settings between visits.
  • First-party cookies: Cookies set directly by k7bet.casino to provide core functionality and remember your preferences.
  • Third-party cookies: Cookies set by third-party providers (such as analytics or advertising partners) to provide services to us, for example measuring usage or delivering personalised advertising, subject to your consent.

Purposes of Cookies

  • Strictly necessary/functional: These cookies are essential for the operation of the Website and the provision of our services (for example, enabling secure log-in, managing sessions and implementing security features). They cannot be disabled via our cookie banner.
  • Analytics/performance: These cookies help us understand how visitors use the Website, which pages are most frequently visited, and how users interact with content, so that we can improve usability and performance.
  • Advertising and personalisation: These cookies may be used to deliver and measure personalised advertising campaigns and promotions, on our site and sometimes on third-party sites, based on your interests and previous interactions, subject to your consent.

Managing Cookies

  • Cookie banner and settings: When you first visit the Website (and periodically thereafter), you will be presented with a cookie banner allowing you to accept or reject non-essential cookies. You can adjust your choices at any time through our cookie settings panel, where available.
  • Browser settings: You can configure your browser to block or delete cookies, or to notify you when a cookie is set. Please note that disabling certain cookies may impact the functionality and performance of the Website and may prevent you from using some features.

Data Security

We take the security of your personal data very seriously. We implement appropriate technical and organisational measures designed to protect your data against unauthorised or unlawful processing, accidental loss, destruction or damage.

Technical Security Measures

  • Encryption in transit and at rest: Data transmitted between your device and k7bet.casino is protected using Transport Layer Security (TLS) version 1.2 or higher. Where appropriate, we use encryption or pseudonymisation for data stored within our systems.
  • Access controls and authentication: Access to personal data is restricted to authorised personnel and service providers who need it for legitimate purposes and are bound by confidentiality obligations. We employ role-based access controls and authentication measures, and encourage strong passwords and, where available, multi-factor authentication.
  • Network and infrastructure security: We use firewalls, intrusion detection and prevention systems, anti-malware tools, and other security technologies to protect our infrastructure and the Neptune Gaming Platform.

Organisational and Procedural Measures

  • Policies and training: We maintain internal policies and procedures covering data protection, information security, incident management and acceptable use. Staff with access to personal data receive training on data protection and security obligations.
  • Vendor due diligence: We carefully select and monitor third-party service providers that handle personal data on our behalf, ensuring that they implement appropriate security measures and comply with contractual and legal obligations.
  • Security audits and testing: We carry out periodic reviews, audits and technical assessments of our systems and controls, and we continuously improve our security posture in light of evolving threats and industry best practices.

Security Standards

  • Alignment with recognised standards: Our information security programme is designed by reference to recognised international standards and frameworks (such as ISO 27001 and SOC 2), although this does not necessarily mean that every entity in our group is certified under these standards.

Incident Response

  • Incident management: We have procedures in place to detect, investigate and respond to suspected personal data breaches or security incidents.
  • Notification duties: Where required by law, we will notify the relevant supervisory authority and affected individuals of a personal data breach without undue delay, and we will take reasonable steps to mitigate any adverse effects.

Complaints & Contacts

If you have questions, concerns or complaints about how we handle your personal data, we encourage you to contact us first so that we can seek to resolve the issue directly and efficiently.

Contacting Us

  • Email: For privacy-related matters, please contact our DPO or data protection team at [email protected].
  • Website: You may also contact us via any online contact or support forms made available on https://k7bet.casino, selecting the privacy or data protection category where available.
  • Postal mail: You can write to "Data Protection Officer, Global Gaming Ventures (UK) Limited, London, United Kingdom" or "Data Protection Officer, Global Gaming Ventures Ltd., Malta". Full postal details may be provided on request or on the Website.

Internal Complaint Procedure

  1. Step 1 - Initial contact: Send us your query or complaint, clearly describing the issue and providing any relevant details that will help us understand and respond.
  2. Step 2 - Acknowledgement: We will acknowledge receipt of your complaint as soon as reasonably practicable and no later than within a few working days, using your preferred contact method where possible.
  3. Step 3 - Investigation: We will investigate your complaint, which may involve reviewing internal records, consulting relevant departments and, if necessary, requesting additional information from you.
  4. Step 4 - Response: We aim to provide a substantive response within one month (30 days) of receiving your complaint. In more complex cases, we may need additional time, in which case we will keep you informed of progress.
  5. Step 5 - Further steps: If you are not satisfied with our response, you may have the right to escalate the matter to a supervisory authority or seek other legal remedies.

Supervisory Authorities and External Recourse

  • United Kingdom - Information Commissioner's Office (ICO): If you are in the UK, or your data is otherwise subject to UK law, you have the right to lodge a complaint with the ICO about our processing of your personal data. Further information is available at https://ico.org.uk.
  • European Union / EEA: Where EU GDPR applies, you may lodge a complaint with your local data protection authority in the EU/EEA, particularly in the country of your habitual residence, place of work or place of alleged infringement.
  • Mexico - Data Protection Authority: Where Mexican data protection law applies to our processing of your data, you may have the right to lodge a complaint with the competent Mexican data protection authority (for example, the National Institute for Transparency, Access to Information and Personal Data Protection - INAI) in accordance with Mexican regulations.

Updates

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements or other factors. When we make material changes, we will take appropriate steps to inform you in advance and give you the opportunity to review the updated Policy.

How We Will Notify You

  • Website notice: We will post the updated Privacy Policy on https://k7bet.casino/privacy-policy and update the "Last updated" date at the bottom of the Policy.
  • Direct communications: For significant changes that materially affect your rights or the way we process your data, we may provide additional notice, such as email notifications, in-account messages, or prominent banners on the Website.

Effective Date and Version Control

  • Last updated: This Privacy Policy was last updated in November 2025.
  • Advance notice for material changes: Where feasible and legally required, we will provide at least 30 days' advance notice of material changes that would apply to you, so that you have time to review the updated terms and, if you do not agree, to close your account and cease using our services.
  • Your continued use: Continued use of bet-7-k-united-kingdom via k7bet.casino after the effective date of any updated Privacy Policy will constitute your acknowledgement of the changes, to the extent permitted by law.